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(Reuters) - Shares of Kraft Heinz Co slumped 20 percent late on Thursday after the food company posted a quarterly loss, disclosed an SEC investigation and wrote down the value of its iconic Kraft and Oscar Mayer brands as it highlighted the tough environment for the packaged food industry. The gloomy results and forecast from the company, which is one of billionaire Warren Buffett’s largest investments, reflect changes in consumer trends away from processed foods to healthier alternatives.

The after-hours slump erased $12 billion from Kraft Heinz’s stock market value and 3d sorting hat cufflinks left its shares trading at their lowest point since H.J, Heinz Co bought Kraft Foods Group Inc in 2015, to create the world’s fifth largest food and beverage company, “Kraft Heinz results confirmed all our worst fears – plus more,” Guggenheim Partners’ analyst Laurent Grandet said in a note, The $15.4 billion write-down indicates declining fortunes of the iconic brands and other losses in asset value, meaning the company views those assets as less valuable than before the merger..

“We expect to take a step backwards in 2019,” Chief Financial Officer David Knopf told analysts on a post earnings conference call, promising “consistent profit growth” starting in 2020. Kraft, which owns Velveeta cheese and Heinz ketchup brands, forecast adjusted earnings before interest, tax, depreciation and amortization (EBITDA) between $6.3 billion and $6.5 billion in 2019, lower than analysts’ estimates of $7.47 billion, according to IBES data from Refinitiv. On a post-earnings call with analysts, Chief Executive Officer Bernardo Hees said the entire packaged foods industry will likely remain challenged, blaming the rising popularity of private label brands and higher commodity costs.

“Kraft Heinz is in a worse position than many other consumer packaged goods companies because it has got a very weak portfolio of brands, They are not delivering the level of growth that’s needed in this sort of market,” GlobalData Retail managing director Neil Saunders said, The company, which competes with General Mills Inc and Kellogg Co, cut its quarterly dividend to 40 cents per share from around 63 cents per share on Thursday, Buffett’s Berkshire Hathaway Inc and Brazil’s 3G 3d sorting hat cufflinks Capital control Chicago-based Kraft Heinz..

In addition to lower-than-expected earnings, the company disclosed it had been subpoenaed by the U.S. Securities and Exchange Commission in October, related to an investigation into its accounting policies, procedures and internal controls related to procurement. The company said it was working on ways to improve its internal controls and determined the problems required it to record a $25 million increase to the cost of products sold. “That has really made a bad set of results even worse because it has also thrown some uncertainty into the mix,” Saunders said.

WASHINGTON (Reuters) - Top U.S, and Chinese trade negotiators haggled on Thursday over the details of a set of agreements aimed at ending their trade war, just one week before a Washington-imposed deadline for a deal expires and triggers higher U.S, tariffs, Reuters reported exclusively on Wednesday that the two sides are starting to sketch out an agreement on structural issues, drafting language for six memorandums of understanding on proposed Chinese reforms, 3d sorting hat cufflinks If the two sides fail to reach an agreement by March 1, U.S, tariffs on $200 billion worth of Chinese imports are set to rise to 25 percent from 10 percent, Tit-for-tat tariffs between the world’s two largest economic powers have disrupted international trade and slowed the global economy since the trade war started seven months ago..

Negotiators have struggled this week to overcome differences on specific language to address tough U.S. demands for structural changes in China’s economy, two sources familiar with the talks said. The issues include an enforcement mechanism to ensure that China complies with any agreements. “It’s not surprising that this week has been more challenging,” said an industry source familiar with the talks. “Once you move from putting together outlines to filling out the details, that is where things would naturally become more challenging.”.

Chinese officials did not answer questions as they left the U.S, Trade Representative’s office on Thursday evening after more than nine hours of talks on Thursday, The discussions began with a photo 3d sorting hat cufflinks opportunity where U.S, Trade Representative Robert Lighthizer and Chinese Vice Premier Liu He faced each other silently across a table in the Eisenhower Executive Office Building next door to the White House, U.S, President Donald Trump will meet with Liu at the Oval Office on Friday, the White House said late on Thursday, The two also met at the end of talks during Liu’s last visit to Washington in late January..



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